Tag: Webinar

EdVantage! 2021 – Victoria Junior College Careers, Higher Education and Scholarships Fair

Victoria Junior College EdVantage! 2021 was successfully held online on 28th July 2021. Scholarship Guide is honoured to participate and have our sharing session with the students.

For those who have missed our webinar session, you can view the whole recording here soon.

You may also view the presentation slides here:


Tag: Webinar

Scholarship Guide Webinar: Master the Art of Video Communications

The pandemic has accelerated the use of video across organizations around the world. Video platforms such as Zoom, Microsoft Teams, Cisco WebEx or Barco weConnect are often used for recruitment, onboarding, training, meetings, medical consultations or even design sessions.

Being able to communicate effectively via video is a critical digital skill that students and employees must master during meetings, training or job interviews done remotely using a webcam. During this session, Mr. Marc Remond will share with you some workplace and technology trends, explain the common mistakes and give tips on proper video etiquette based on industry’s best practices.

Marc Alexis Rémond is the regional business leader for Barco Meeting and Learning solutions, comprising mainly of ClickShare Present, ClickShare Conference and weConnect in Asia Pacific. Marc-Alexis is a seasoned professional and entrepreneur with has more than 21 years of working experience in selling and marketing ICT solutions as well as in providing consultancy services focus on technology adoption and utilization.

Mr Remond had the opportunity to study in Beijing at the University of International Business and Economics (U.I.B.E) and to live in Shanghai when he was working for Alcatel-Lucent, now part of Nokia. He holds a Master’s Degree in International Commerce with majors in Business Management and International Marketing from Ecole Supérieure du Commerce Extérieur, a Paris-based Business School.

Join us to master the art of video to stand out from the crowd and secure a brighter future.


Tag: Webinar

Scholarship Guide Webinar: Studying and Living in Japan

UPDATE

Thank you everyone for taking part in our third instalment of Scholarship Guide Webinar series. For those who have missed our webinar session, you may view the recording and slides here:

WEBINAR REPLAY

WEBINAR SLIDES


Are you considering Japan to further your education? Take a sneak peek and learn more about what studying and living in Japan is like in our upcoming Scholarship Guide Webinar series with our guest speaker, Sakamoto san from Waseda University.

Mr Sakamoto Shigeki started his career as an administrative staff at Waseda University in 2000, just after his graduation at the same university. In the last 20 years at Waseda, he has worked at Advanced Research Institute for Science and Engineering, Graduate School of Economics Office, Graduate School of Asia-Pacific Studies (GSAPS) in Tokyo for 16 years in total. Since 2017, he is currently based in Singapore as a Regional Manager (SouthEast/South Asia) at Waseda University Branch Office Singapore.

Throughout his career at Waseda, he mostly engaged in supporting international students at the graduate school offices before his current position in Singapore.


Tag: Webinar

Raffles Institution Scholarship & Career Fair 2021

Raffles Institution Scholarship & Career Fair 2021 was successfully held online on 3rd June 2021. Scholarship Guide is honoured to participate and have our sharing session with the students.

For those who have missed our webinar session, you can view the whole recording here:

You may also view the presentation slides here:


Tag: Webinar

Scholarship Guide Webinar: The Target Audience is my Mother-in-Law

UPDATE

Thank you everyone for taking part in our second instalment of Scholarship Guide Webinar series. For those who have missed our webinar session, you may view the recording, slides and additional QnA session here:

WEBINAR REPLAY

WEBINAR SLIDES

WEBINAR Q & A


Survival Lessons in the Science, and Art, of Marketing Communication

To survive and succeed in marketing communication, you’ll need to own many tools and skills, even a whole new language.  Media consumption mapping with Day-in-Life, Path to Purchase and shopper marketing, profile re-targeting and re-marketing, O2O and omni-channel, big data and analytics, trend-jacking and affinity: these are just a few of the terms practitioners grapple with day to day.  

With all the jargon, tech and data, never forget a critical fundamental of marketing: ultimately the purpose of all advertising or marketing communication is to sell.  Not to a nameless customer ID or programmatic profile, but to a person you could know, or should get to know.  If you don’t know that person; what she likes or hates, what she reads or watches, or what triggers her, then your marketing is not going to level up.  So it starts with a persona, like your mother-in-law. Or your scholarship interviewer.

About the Speaker

David Phey started as a copywriter, winning awards in New York, London, Hong Kong and Singapore for work on Carrier, Cold Storage, Durex and Nissan.  He learnt his trade at American, English, French, South-East Asian and Japanese agencies, growing from creative to client servicing, strategic planning and agency management.  Campaigns he has led include re-branding SGX and Singapore Polytechnic, Pantai Hospitals in Malaysia, Ballantines Whiskey’s entry to China, Aimer lingerie’s entry to Singapore, and development of the Koufu brand.  

He served on the Association of Accredited Advertising Agencies’ (4As) Executive Committee, and as a panel judge for Singapore Media Awards in 2010 and 2011.  Today, David heads corporate communications at Centurion Corporation Ltd, managing brand and communication for Westlite and dwell Student Living across the UK, US, Australia, Korea, China, Malaysia and Singapore.

Coaching engagements

·       NCSS Digital Marketing and Electronic Fund Raising Sub-Committee 2017-2018 

.       Bank Mandiri management board training seminar – 2011

·       Ngee Ann Polytechnic lecture series – 2011 & 2012

·       In-cosmetics Asia 2010 – Anti-Aging Your Brand

·       Pacific Conferences Marketing to Asian Women, 2009

·       Malaysian Annual Real Estate Convention 2008

·       Design Singapore Council Marketing Communication Conference 2007

·       4As Account Planning School 2006 – Strategic Planning

·       Pacific Conferences Marketing to Young Adults Seminar 2006


Tag: Webinar

Scholarship Guide Webinar: Professional Communications for Students

UPDATE

Thank you everyone for taking part in our first-ever Scholarship Guide Webinar series. For those who have missed our webinar session, you may download and view the slides here:


Whether you want to have better conversations in your social life or get your ideas across better in school – learn how to communicate more effectively in our first-ever Scholarship Guide Webinar series with our guest speaker, Jacqueline.

Speaker’s Profile: Lorraine Jacqueline Stansilas is a professional writer with over 7 years of corporate experience in various reputable businesses including Singapore Press Holdings, German Chamber of Commerce & Ministry of Education. With a BA in Communications, Jacqueline has vast experience in writing newsletters, publications, ministerial letters & other documents of high calibre.


Tag: Webinar

Raffles Institution Scholarship & Career Fair 2020

Raffles Institution Scholarship & Career Fair 2020 was successfully held online for the first time on 21st July 2020. Scholarship Guide is honoured to participate and have our sharing session with the students.

For those who have missed our webinar session, you can view the whole recording here:

You may also view the presentation slides here and download it below:

Download the Presentation file here

Read more about the webinar session in our featured article here: https://scholarshipguide.com.sg/content/features/how-to-achieve-smart-goals/